9 Best Shu Uemura Makeup Items
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Get to know Shu Uemura
Shu Uemura's brand philosophy, "Shu Ha Ri," focuses on breaking traditions and creating personal style, revolutionizing Japan's skincare and beauty industry. The brand popularized cleansing oils, integrated makeup with fashion shows, and established makeup stores for product trials. Shu Uemura continues to lead in innovation, aiming to enhance the beauty experience for its customers.
Cleansing oils
When it comes to Shu Uemura's signature products, their diverse range of cleansing oils stands out. Besides the classic Ultime8 Sublime Beauty Cleansing Oil, there are various functional types enriched with floral and fruit extracts. Here are two of Shu Uemura's most popular cleansing oil products.
Botanicoil Indulging Plant-based Cleansing Oil

Shu Uemura's Botanicoil Indulging Plant-based Cleansing Oil is designed with oil control in mind. It extracts natural essence from yuzu citrus, and is rich in vitamin C and citric acid, which can help regulate oil production in the pores and improve issues such as blackheads and acne.
Anti/Oxi+ Pollutant & Dullness Clarifying Cleansing Oil

Anti/Oxi+ Pollutant & Dullness Clarifying Cleansing Oil, infused with carefully selected Uji matcha, is designed for its natural antioxidant properties. This oil helps to brighten dull skin while its unique cleansing technology effectively removes makeup. The result is clean, soft, and radiant skin, providing both cleansing and moisturizing in one step.
Base makeup
To address common summer makeup issues like oiliness, patchiness, and poor adhesion, Shu Uemura offers a range of base makeup products, from foundations to setting sprays, to help you tackle these challenges during the hot summer days.
Unlimited Breathable Lasting Liquid Foundation

In the hot and humid subtropical climate, the last thing you want is heavy, sticky makeup that easily melts off. Shu Uemura's Unlimited Breathable Lasting Liquid Foundation is specifically formulated for Asian skin, offering long-lasting wear, a lightweight feel, and high coverage. Dubbed as the foundation that "creates a breathable makeup look," it comes in 24 shades to suit a wide range of skin tones, ensuring everyone can find their perfect match.
3D Face Shape Powder

The 3D Face Shape Powder features the brand’s exclusive "smart light-reflecting dual-color powder," designed to adhere to the skin's surface. It uses light reflection mechanisms to enhance prominent areas like the nose bridge and cheekbones, creating a more dimensional appearance. It also sharpens the overall facial contours, making it a versatile product for setting makeup and achieving highlighting, contouring, and more in just one palette.
Unlimited Mopo Loose Powder

The Unlimited Mopo Loose Powder is designed to provide long-lasting oil control without causing patchiness or transferring onto masks. With ultra-fine particles weighing only 0.001 grams, it lightly brushes onto the skin to create a uniform and transparent layer. This helps the foundation adhere better to the skin, while also covering small imperfections such as fine lines, pores, and tear troughs. It enhances a refined matte finish, giving a soft-focus effect to the makeup.
Unlimited Setting Spray

Compared to many setting sprays on the market that can feel heavy and dry out the skin, Shu Uemura's Unlimited Lasting Makeup Fix Mist features the latest moisturizing ingredients to create a powerful hydrating barrier. This keeps your skin feeling light and breathable. The ultra-fine mist nozzle delivers a lightweight spray, making it easy to enhance the vibrancy and longevity of your makeup.
Point makeup
From eyebrow pencils, and eyeshadows, to lip colors, and blushes, Shu Uemura offers a wide range of shades for each of its makeup products. Here are four of the brand's best-selling cosmetics, all available in various colors to suit different preferences. You can also find and purchase your perfect shade on WAmazing Shop.
Hard Formula Eyebrow Pencil

The Hard Formula Eyebrow Pencil, known for its samurai sword-like precision, features the perfect hardness for drawing natural, defined brows with ease. Its unique formula blends seamlessly with your base makeup and boasts waterproof, sweat-resistant, and smudge-proof properties.
Kushi Brow

For naturally fuller, more defined brows, opt for Shu Uemura's Kushi Brow. The precisely engineered brush angle ensures it seamlessly follows every brow hair, minimizing missed spots. With fine bristles, a simple swipe creates a 3D effect that enhances the depth and expressiveness of your eyes.
Rouge Unlimited Lacquer Shine

Looking for a fuller, more vibrant lip color? Check out the Rouge Unlimited Lacquer Shine. Utilizing unique technology, this product gives your lips a rich, saturated color and glossy shine. With a variety of shades to choose from, you can pair it with the perfect eye makeup to create an unbeatable look.
Buy Shu Uemura products on WAmazing Shop
Aside from buying Shu Uemura’s most popular makeup products on WAmazing Shop, you can also purchase other Japanese souvenirs and pick them up conveniently at designated airport lockers before heading home. Don't miss this opportunity to stock up on your favorites at tax-free prices.
*The information in this article, such as prices and business hours, was accurate at the time of publication but is subject to change. Please refer to the official website(s) for the latest information.










